How to use
WHEN SHOULD I USE THIS PRODUCT? Use it daily, AM and PM. Apply after your serum and before your moisturiser. In the morning, always follow with SPF. The eye area is one of the first places to show sun damage. Not sure how to layer everything? Read our
complete skincare routine guide here >.
HOW DO I APPLY EYE CREAM CORRECTLY? Take a pea-sized amount and use your ring finger (it applies the least pressure) to gently pat around the orbital bone (the bony socket around your eye). Start at the inner corner and work outward. Never rub or drag. Avoid applying directly on the eyelid or too close to the waterline.
Learn more about how to apply eye creams correctly >
CAN I USE IT IN THE SAME ROUTINE AS RETINOL? Yes, but layer smartly. Use Retinol first in your PM routine, then follow with Bio-Active Ceramide Eye Cream. The ceramides help buffer any potential dryness or sensitivity from Retinol around the delicate eye area.
Read more on what not to mix with Retinol here.
CAN I LAYER IT UNDER MAKEUP AND CONCEALER? Yes. The lightweight, fast-absorbing formula was specifically designed to layer well under makeup. Pat it in and give it 30–60 seconds to absorb before applying concealer or foundation.
DO I NEED BOTH AN EYE CREAM AND A MOISTURISER? Yes. Here's why. Your regular moisturiser isn't formulated for the delicate, thinner skin around the eye. Bio-Active Ceramide Eye Cream is specifically targeted to this area, with a formula optimised for the eye contour. Apply it first, then follow with your
Bio-Active Ceramide Moisturizer over the rest of your face.
CAN I USE THE BIO-ACTIVE CERAMIDE MOISTURISER AROUND MY EYES INSTEAD? You can apply a small amount of the Bio-Active Ceramide Moisturiser around the eye area, but the Eye Cream is specifically formulated for the delicate skin of the eye contour, with a targeted Tetrapeptide Complex and a lighter, faster-absorbing texture designed for that zone. For visible lifting, firming, and fine line smoothing specifically around the eye, the Eye Cream is the stronger choice.
DOES IT HAVE SPF? No. Always follow with a broad-spectrum sunscreen in the AM. The eye area is one of the first places to show the effects of UV damage.
Skin Types & Concerns
WHO IS THIS PRODUCT FOR? Anyone starting to notice the first signs of ageing around the eyes: fine lines, loss of firmness, a hollower or more tired look. Whether you're in your mid-20s looking to prevent early signs or in your 40s targeting visible lines and lifting, the formula works across both needs. Suitable for all skin types.
Read our article on when to start using anti-ageing products >
WHEN SHOULD I START USING AN EYE CREAM? As early as your mid-20s for prevention. The skin around the eyes is thinner than the rest of your face, moves constantly, and shows the effects of dehydration, sun damage, and muscle movement faster than anywhere else. Starting early is always better, but it's never too late to start.
WHAT RESULTS CAN I EXPECT AND HOW QUICKLY? Most people notice instantly smoother, more refreshed-looking eyes from the first application. Visible firming and lifting results typically show at the 2–4 week mark with consistent AM and PM use. Clinically, 89% saw fine lines smoothed and blurred instantly*****, and our studies proved a 29% eyelid lift in just 4 weeks**.
IS IT SUITABLE FOR SENSITIVE SKIN? Yes. It's fragrance-free, alcohol-free and specifically tested for use around the sensitive eye area. As always, we recommend patch testing before adding any new product to your routine.
IS IT SUITABLE FOR DRY SKIN AROUND THE EYES? Yes. The Bio-Active Ceramides actively strengthen the skin barrier and support moisture retention, making it particularly effective for dry or crepey skin around the eye area.
IS IT SUITABLE FOR COMBINATION OR OILY SKIN TYPES? Yes. The lightweight, fast-absorbing formula won't feel heavy or greasy, even on oilier skin types.
CAN IT HELP WITH TIRED-LOOKING EYES? Yes. As well as visibly lifting and firming, the formula is designed to refresh the look of the eye area, making eyes appear more awake and rested. It's not a caffeine-based formula targeting puffiness specifically, but the visible lifting and line-smoothing effect has a significant brightening impact on tired-looking eyes. For puffiness and dark circles, try our
Caffeine Eye Cream.
WILL IT HELP WITH DARK CIRCLES OR PUFFINESS? This formula is primarily targeted at fine lines, firmness, and lifting in the eye area, not dark circles or puffiness. For dark circles and puffiness, try our
Caffeine Eye Cream. Want to target everything at once? Layer Caffeine Eye Cream first, then Bio-Active Ceramide Eye Cream on top.
IS THIS SAFE TO USE DURING PREGNANCY OR BREASTFEEDING? The formula is free from retinol and other pregnancy-restricted actives. As always, we recommend checking with your healthcare provider before adding any new product to your routine during pregnancy or breastfeeding.
Read our full pregnancy-safe skincare guide here.
Ingredients & Formula
WHAT IS A BIO-ACTIVE CERAMIDE? Bio-Active Ceramides go deeper. Unlike traditional ceramides that sit on the surface, their shorter chain structure helps them penetrate multiple layers of the skin, delivering real barrier repair and visible results from within. In the eye area, this means firmer, smoother skin where it matters most.
Read more on how Bio-Active Ceramides compare to regular ceramides here.
WHAT IS THE TETRAPEPTIDE COMPLEX? It's a targeted combination of three peptides designed specifically for the eye area. Peptides are amino acid chains that signal your skin to behave differently, in this case to produce more structural proteins that support firmness and lift. The Tetrapeptide Complex helps smooth the visible look of fine lines and works to visibly lift and firm the delicate eye contour over time.
IS THIS A PEPTIDE EYE CREAM? Yes. The Tetrapeptide Complex is one of two core actives in this formula. It combines two peptides that work together to visibly smooth fine lines and lift and firm the delicate eye area. Paired with Bio-Active Ceramides, it delivers up to 4x wrinkle reduction* and a clinically measured 29% eyelid lift in 4 weeks**.
WHAT'S THE DIFFERENCE BETWEEN CERAMIDES AND PEPTIDES? DO I NEED BOTH? They do different jobs, and in this formula, they do them together. Bio-Active Ceramides repair and strengthen your skin's barrier, locking in moisture and protecting the delicate eye area from further damage. The Duo Peptide Complex signals skin to firm and lift. The combination is what makes this formula deliver on both the surface (instantly smoother lines) and beneath it (measurable firmness over 4 weeks).
HOW DOES THIS COMPARE TO OTHER EYE CREAMS? Most eye creams either sit on the surface to temporarily plump, or use a single active with limited clinical proof. Bio-Active Ceramide Eye Cream combines Bio-Active Ceramides that penetrate multiple skin layers with a targeted Tetrapeptide Complex, delivering up to 4x wrinkle reduction* and a clinically measured 29% eyelid lift in 4 weeks**. That level of specific, measurable clinical evidence is rare in the eye cream category.
HOW DOES BIO-ACTIVE CERAMIDE EYE CREAM COMPARE TO THE ORDINARY'S EYE CREAMS? The Ordinary's eye area range focuses primarily on caffeine, peptides, or retinol as standalone actives. Bio-Active Ceramide Eye Cream combines two technologies in one formula: Bio-Active Ceramides that strengthen the skin barrier and support deeper renewal, and a Tetrapeptide Complex that targets visible lifting and firming. It is also backed by clinical data specific to the eye area: 89% saw fine lines smoothed instantly*****, with a clinically measured 29% eyelid lift in 4 weeks**.
WHAT IS THE TEXTURE LIKE? Lightweight and silky, it melts into the eye contour without dragging, tugging, or pilling. It absorbs quickly and never feels heavy or greasy under concealer or SPF.
IS IT FRAGRANCE-FREE? Yes. Fragrance-free and alcohol-free, formulated to be as gentle as possible for the most sensitive area of your face.
IS IT VEGAN AND CRUELTY-FREE? Yes. Certified by The Vegan Society and Leaping Bunny approved
Pregnancy & breastfeeding
