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Vitamin C Serum lightshot
Before and After of customer using Vitamin C Serum
How to layer Vitamin C Serum in your routine
Vitamin C 30% Gif product on model's hand
Hand holding a tube of Vitamin C Serum annotated with amount to apply (pea-sized amount) and when to use it in your skincare routine (AM only)
Key benefits of using Vitamin C serum
Vitamin C Serum packaging shot

Vitamin C Serum

Brightens, protects, and reduces signs of aging

3.2
Rated 3.2 out of 5 stars
3.2 Stars (271 Reviews)
€13,00 / 30ml
Vitamin C is a powerful, multi-functional antioxidant and skin brightening ingredient. Our Vitamin C Serum helps to tackle the appearance of hyperpigmentation, dullness and fine lines.

Formulated with 30% pure L-ascorbic Acid, Vitamin C Serum can help your skin appear brighter and targets signs of ageing. Our 30% Vitamin C Serum can also help to protect against free radicals and pollution. Best used in the AM, the rich, creamy texture gives an instant smoothing effect, making it a great base for makeup.

Suitable for:

  • All Skin Types
  • Pregnancy & Breastfeeding

Targets:

  • Dull Skin
  • Hyperpigmentation
  • Fine Lines & Wrinkles

Proud to be:

  • Carbon Net-Zero
  • B-Corp
  • Cruelty Free
  • Recyclable
  • Vegan
  • Travel Size
  • Gluten Free
  • Fragrance Free

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  • Before and after showing results of Vitamin C Serum
    "Your products have helped me become so much more confident and happy in my skin!"

    Tatiana

  • Before and after showing results of Vitamin C Serum
    "Hi guys I just wanted to send you this picture and say thank you! I've been using only your products for 2 months and that's the result!"

    Nancy

  • Before and after showing results of Vitamin C Serum
    "So I must tell you my skin used to look really dull and highly pigmented. I came across your products specially having acne scars and spots I thought of going with Retinol Serum and Vitamin C Serum, and now I can't believe how my skin looks. It just boosted my confidence and makes me feel sooo good. Thank you!"

    Aarushi

3.2
Rated 3.2 out of 5 stars
Based on 271 reviews
Reviews Summary
Customers say this vitamin C serum leaves skin feeling smoother and more radiant with regular use. Many appreciate its potent formula and matte finish, noting visible improvements in skin texture and brightness within weeks. However, pilling is frequently reported—the product often clumps on skin and pills under makeup or other products, requiring careful application. Common feedback mentions the thick, paste-like consistency that's difficult to blend alone; users find mixing it with hyaluronic acid helps significantly. Some experience stinging or tingling upon application, particularly on sensitive or compromised skin. The product's strong scent and tendency to stain hands are also noted concerns. While results are praised by loyal users, application challenges and texture issues make this product challenging for many.
271 reviews
  • Katia M.
    Verified Buyer
    I recommend this product
    Age Range 25 - 34
    Skin Type Combination
    Skin Concerns Breakouts, Fine Lines and Wrinkles, Plumping
    Have you purchased an INKEY List product before? Yes
    How long have you used this product for? 1 month - 3 months
    Sensitive Skin Friendly? No
    Rated 5 out of 5 stars
    Yesterday
    Great Vitamin C Serum for Smoother Skin!

    Really enjoying this Vitamin C serum! I've noticed that my skin feels smoother and looks more radiant with regular use. It can cause a slight tingling sensation when applied directly to the skin, but I've found that applying it over a hyaluronic acid serum helps reduce this significantly. A great addition to my skincare routine!

  • Hannah S.
    Verified Reviewer
    I do not recommend this product
    Age Range 45 - 54
    Skin Type Dry
    Skin Concerns Fine Lines and Wrinkles, Dryness, Dull Skin
    Have you purchased an INKEY List product before? Yes
    How long have you used this product for? 1-3 weeks
    Sensitive Skin Friendly? Yes
    Rated 2 out of 5 stars
    1 week ago
    Pills everything on your skin

    I LOVE the inkey and I’m a huge advocate. In the past, if something pilled, I usually found a way to manage that. Not this time.

    The formula is lovely and feels so soft…but it sits on your skin and no matter what I do or in what order I apply my products, it ends up pilling and I rub off a greasy grey schmutz. The other Vit C is good, so go with that and give this a pass.

    IE Profile picture for INKEY EU
    INKEY EU
    1 week ago

    Hi Hannah,

    Thank you so much for being such a huge INKEY advocate — that genuinely means a lot, especially when you've clearly put in real effort troubleshooting this, trying different application orders and still ending up with pilling. That's frustrating, and we're sorry this one hasn't worked out despite your best efforts.

    Since you've already tried adjusting the order of your routine, this does sound like it may come down to how this particular formula interacts with your skin or your other products, rather than something you're doing wrong. We'd genuinely like to understand your routine in more detail to see if there's anything else going on — please reach out to our team at help@theinkeylist.com and we'll take a proper look with you.

    Thank you again for your honesty and for being such a loyal part of the INKEY community — we really appreciate it, even when a product doesn't work out.
    — The INKEY List Team

  • L H.
    Verified Buyer
    I recommend this product
    Age Range 35 - 44
    Skin Type Dry
    Skin Concerns Hyperpigmentation, Fine Lines and Wrinkles, Under Eye Circles, Plumping, Dryness
    Have you purchased an INKEY List product before? No
    How long have you used this product for? 1 month - 3 months
    Sensitive Skin Friendly? No
    Rated 4 out of 5 stars
    1 week ago
    Potent

    Best way to get a lot of vitamin c (without eating your kale)! My skin get somewhat reactive after use, but I find it worth it for the glow afterwards.